KIA TOPS NFDA SUMMER SURVEY

Added: 08 September 2017


Kia Motors (UK) Limited has unseated Mercedes-Benz by topped the summer survey of dealer attitudes conducted by the NFDA.

Paul Philpott, President and Chief Executive commented: “I am immensely proud to see this response from our dealers and to take the number one spot in the NFDA survey. We have been close to Mercedes-Benz for some time and to overtake them is a clear statement that our strategy of building a sustainable, profitable partnership with our dealers is the right one.

“Avoiding short-term actions that undermine a dealers ability to make a realistic profit and seeking to work together in a way that delivers sustainable growth is clearly the right way forward. I am extremely proud of the relationship we have with our dealers and I know that is shared by every member of the Kia team here in the UK. We shall do all in our power to build on this and justify our dealers’ confidence, he added.